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Laura Bárcena
Graphic Designer/magazines design specialist
Highlights
* Successful Graphic Designer with 9 years' experience five of them in the magazine publishing
* Managed a team of eight graphic designers; delegated tasks and guided the team to meet
* quality standards, deadlines and clients’ expectations for 20 monthly publications
* Introduced new procedures which increased designers' efficiency
* Special Recognition for designing the Special Edition of the movie magazine Maxximo Evento
* Photoshop and sports trainer
* Detailed, results-oriented and, hard worker independently and with a team;
* Produced the design of more than four monthly publications of 32 to 96 pages
* Selected and hired new designers
* Passion for design; good interpersonal communication skills; bilingual: English and Spanish
* Well-organized, detail-oriented and focused on improvements in production and delivery.
Mac and PC Applications
Photoshop, In Design, QuarkXpress, Illustrator, Dreamweaver, Flash, Word, OpenOffice, Safari, Go Live, HTML, Explorer, Firefox
Skype, I Show You.
Professional Achievements
Publications Leader:
Introduced new design procedures which reduced processing times.
Designed, wrote and implemented an operational standards manual for new and current designers.
Graphic Designer:
Streamlined methods for designing 17 pages per day.
Awarded for designing the Special Edition of the movie magazine Maxximo Evento.
Promoted as a Senior graphic designer in Vanguardia Editores company in 2006.
VOLUNTEER EXPERIENCE
Graphic Designer Since March 2008
ASAAP Alliance for South Asian AIDS Prevention. Toronto
Design flyers and web banners using the alliance’s symbols for an integrated look.
Winner entry in the contest exclusive “Desi Wear” clothing line in support of HIV/AIDS.
Graphic Designer April to August 2008
DragonFly Distributing and GramPrecision Scales. Mississauga
Designed logos, packaging, catalogues and booklets.
PROFESSIONAL EXPERIENCE
Publications Leader 2006 – 2007
Vanguardia Editores S.A., México City, México, www.vanguardiaeditores.net
* Managed a department of eight graphic designers; delegated tasks and guided the team to meet quality,
content and accuracy standards and deadlines for 20-plus publications
* Organized, scheduled and assigned projects to the designers; monitored and evaluated staff performance
* Introduced new procedures which increased designers' efficiency
* Selected and hired new designers
* Designed print material s (Posters, Advertisement’, Flyers, Logos, Packages, and much more)
Graphic Designer 2002 – 2006
Vanguardia Editores S.A., México City, México, www.vanguardiaeditores.net
* Produced the design for magazines and print material
* Digitalized and retouched images using scanner and photoshop CS3 to meet publication standards
* Photographed products; edited images for content an appearence standars
* Designed advertisements, posters, logos, calendars, flyers and more.
Graphic Designer 2000 – 2001
TM Imports, México City, México
* Produced embroidery kits design and vectorized images
* Designed advertisements, posters, logos, and flyers.
Graphic Designer 1998 – 2000
Solucion Digital México City, México
* Produced logo, flyers, brochures designs and working doing regular office duties (copy center)
* Scanned, resized, cropped and fixed colour on client images.
EDUCATION
B.A. in Graphic Design 1993-1997
Universidad del Valle de México, México City, México
TRAINING COURSES
Dreamweaver 2008
Toronto, Humber College
Newcomer Opportunities for Work (NOW program) 2008
Toronto
Flash and Go Live 2007
Toronto School of Art, Toronto
Typography 2005
Versal Institute, México City, México
In Design 2004
Vanguardia Editores S.A., México City, México
Digital Design [Photoshop, Illustrator and QuarkXpress] 1997
Mac training, México City, México
OTHER ACTIVITIES
Former tennis pro, and member of the Mexican Selection Flag Football Team— five time World Cup Champions ;
recognized as the MVP in the 2002 World Cup Competition
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